Elton John AIDS Foundation (EJAF) CEO co-presents with Daryl Upsall at the UK National Fundraising Convention

Elton John AIDS Foundation (EJAF) CEO co-presents with Daryl Upsall at the UK National Fundraising Convention

Conferences DUA fundraising

With a totally full room and with the same number being turned away Daryl Upsall and Anne Aslett, EJAF CEO share with a captivated audience the challenges and opportunities in the world of fundraising. Daryl urged fundraising leaders to take a long hard and analytical look at the changing world around them by using such tools as PESTEL and to look at every aspect of their fundraising programme, with no “sacred cows”.

Anne shared clear and strong insights on the benefits and misunderstandings of what it means with celebrities and how so many non-profits often miss the real dynamics of charity/celebrity relationships. She emphasised that the relationship should not be purely financially transactional; the value of the celebrity being fully immersed and knowledgeable about the cause, such as Elton John  with HIV/AIDS and Angelina Jolie with UNHCR and refugees and the power of convening and system change via advocacy that they can have that can dwarf any amount of money celebrities can raise for charity.

Emily Bracken speaking at the IFC

Emily Bracken speaking at the IFC

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Our Director – Strategy & Analysis Emily Bracken presented last Wednesday with Phil Woollam, Vice President, International Rescue Committee a session called “Data-driven decision making: The Fundamental Key to Growth” at the International Fundraising Congress (IFC) .

The attendees learned how to create and use the right analysis and reporting to make smart investment decisions and get the best possible returns on all their fundraising activities. They shared practical insights and methodologies of the most effective ways to source, analyse and report on fundraising performance, including a detailed case study of the International Rescue Committee’s initiative to optimise reporting and implement clear analytics that achieved exponential income growth as a result.

It was a big success!

Join us at the IFC 2018: Together we can

Join us at the IFC 2018: Together we can

Conferences DUA DUCI

Join Emily Bracken, Zoe Oldham, Clare Garey and Daryl Upsall at the International Fundraising Congress #IFCHolland in The Netherlands from 16-19 October 2018.

With around 1,000 delegates from 65+ countries expect countless conversations, new connections and exciting calls to action with people who recognize the value of a global outlook and are passionate about sharing, elevating and strengthening our sector.

See Emily Bracken speaking with Phil Woollam on “Data-driven decision making: The Fundamental Key to Growth.”  With robust, evidence-based reporting that is appropriate for different internal and external audiences, you can increase the confidence of budget holders, management and collaborating teams in the quality of your fundraising spending and programme management.

If you would like free advice on how we can help you with your recruitment needs then please get in touch with our International Consultant Zoe Oldham who will be on hand to discuss how we can help you find the talent you need to help your organisation grow.

Also check out the IFC Jobs Board sponsored by Daryl Upsall Consulting International, located in the Marketplace and in the main foyer at the hotel. Each position will also feature on the “virtual jobs board” on the IFC 2018 app.

The final countdown to has begun! Only 1 week to go and we can’t wait!

Fundraising Inspiration: Innovative Ideas from Around the World, webinar by Daryl Upsall

Fundraising Inspiration: Innovative Ideas from Around the World, webinar by Daryl Upsall

Conferences DUA Sin categoría

Are you a fundraising professional not satisfied with “business as usual”? Are you looking for inspiration from your peers around the world?

Then join Daryl Upsall presenting an international webinar on Tuesday 28th August on “Fundraising Inspiration: Innovative ideas from around the world”, organized by the Foundation Center.

More information and how to register here: https://grantspace.org/training/2018-08-28-fundraising-inspiration-innovative-ideas-from-around-the-world/

Join me at the AFP Arizona Statewide Conference July 19-20 in Flagstaff, Arizona, USA

Join me at the AFP Arizona Statewide Conference July 19-20 in Flagstaff, Arizona, USA

Conferences DUA

I am proud to be speaking at the wonderful AFP Arizona Statewide Conference July 19-20 in Flagstaff, Arizona.

Looking forward to meeting fundraising friends old and new.

I will be speaking on the themes of “Fundraising: Challenges and Opportunities in a Changing World” and “Recruiting, Retaining and Developing Excellent Fundraising Staff”.

The Arizona AFP Conference #AFPAZ is a place where fundraisers and other “do-gooders” regardless of experience level can network and learn. If you’ve been to a previous fundraising conference, you’re sure to be pleased with the surprises we have in store for you. If you’ve never been to an AFP Fundraising conference, this will be an exceptional opportunity to see for yourself what everyone is talking about.

Your 2018 Arizona state conference features education sessions, presentations, workshops and “talking stick” discussion groups. You have the opportunity to learn from and walk with current leaders and our next generation of inspired fundraisers. They’ll share techniques, philosophies, and theories regarding what, why, and how you change “your” world of fundraising and development.

Connect with colleagues and make new friends you haven’t met yet. #AFPAZ

Join us at the UK National Fundraising Convention, Barbican, London 2-4 July 2018!

Join us at the UK National Fundraising Convention, Barbican, London 2-4 July 2018!

Conferences DUA DUCI fundraising recruitment

This year Daryl Upsall Consulting International is delighted to be sponsoring the Jobs Board at the largest gathering of professional fundraising in Europe, namely the UK National Fundraising Convention.

The conference will be attended by Chief Executive, Daryl Upsall and Clare Garey Business Development Director at Daryl Upsall & Associates.

If you will be joining this wonderful event be sure to check out the Jobs Board and come and meet us. To set up a meeting please email us info@darylupsall.com or message us via the conference app.

On Thursday, later that week Daryl Upsall will be attending the International Fundraising Summit, a gathering of the CEOs of the various national fundraising associations from around the world or their delegated representatives. This year’s Summit is being organised by the UK Institute of Fundraising and hosted by the British Red Cross.

Among the items on the agenda will be the formal signing and launch of revised International Statement of Ethical Principles in Fundraising completing an international updating process that began in the International Fundraising Summit at AFP International Conference in San Francisco in 2017. Daryl Upsall will be officially representing the Spanish Fundraising Association (AEFR) at this year’s Summit.

Daryl Upsall & Associates, muy activos en el XVIII Congreso de la AEF

Daryl Upsall & Associates, muy activos en el XVIII Congreso de la AEF

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Elaborar estrategias de captación de fondos, cómo atraer socios y donantes, desarrollar un plan de responsabilidad social corporativa, entre otros: si quieres conocer más sobre los servicios ofertados por Daryl Upsall&Associates S.L,  Leyre Ayastuy y Sonia Gómez estarán este jueves 14 de junio entre las 13:15 y las 14:00 en la Sala verde del congreso anual de la Asociación Española de Fundraising. También hablarán sobre cómo impulsar y naturalizar la captación de fondos a través de testamentos solidarios en las organizaciones.

Además, Emily Bracken, nuestra Directora de Estrategia y Análisis,  ofrecerá una charla el día 14 a las  15H00 en la que explicará a las organizaciones, de manera práctica y completa,  el proceso de evaluación de sus estrategias de captación de fondos, aplicable a distintos canales, para que sepan si van por el buen camino.

¡Os esperamos!

 

How the right metrics drive growth: What you need to know! by Emily Bracken

How the right metrics drive growth: What you need to know! by Emily Bracken

Conferences DUA fundraising

Emily BrackenDirector – Strategy & Analysis at Daryl Upsall & Associates, is going to talk in the next anual Congress of the Spanish Fundraising Association which will take place in Madrid  12-14 June.

If you can not answer the following questions, then come and learn!

Do you really know how well your fundraising programme is performing?  Are you investing in the right channels that will bring long-term net income to support your organisation’s mission?  To create a higher return on investment, every part of your programme must be correctly measured and evaluated.  We will share practical tools that can be applied across all channels, and show you how to use data to develop a clear picture of progress against objectives.  Highlighting real examples from leading INPOs, you will learn how to ensure that your fundraising goals are supported by effective measurement and analytics.

 

 

 

How a “gifted writer” figured out fundraising…read on…

How a “gifted writer” figured out fundraising…read on…

Conferences DUA fundraising

Hi folks

I thought you’d enjoy this short piece about how one professional fundraising communicator overcame a significant barrier to succeeding as a fundraiser. As someone that has been in the profession for some 35 years it’s a journey many of us can recognize!

Enjoy.

Cheers

Daryl

Join Jeff and Daryl in conversation and ask them the tough fundraising and communications questions as a free Moceanic Webinar on 27 June https://goo.gl/NMeKrD

How One “Gifted Writer” Finally Figured Out Fundraising

By Jeff Brooks

When I landed my first fundraising job at a small nonprofit 30 years ago I thought I was the bee’s knees. I was regarded as a gifted writer as a student. After university, I went into teaching English. After a few years, I grew weary of the teaching treadmill. So, I found a job as a fundraising writer.

I couldn’t wait to apply my writing skills to raising money for causes that were desperate for funds.

But I got a shock.

The writing style I’d developed through college and into teaching was sophisticated, complex, clever, poetic. And it didn’t work in fundraising.

I found the “better” I wrote, the worse the results got.

My lowest point came when I had written a letter that I was convinced was brilliant. I told myself I had finally got it right and that donations were going to flood in.

They didn’t. The piece failed spectacularly.

At that point, I felt like walking away from fundraising and going back to teaching. Which was pretty much like throwing in the towel.

Then something happened that saved my fundraising career and truly changed the course of my life.

Someone came to my rescue.

An experienced fundraiser and writer took the time to mentor me. He beat the heck out of my copy. He never let a single syllable of my brilliant writer BS get past him.  He told me this:

Like a lot of writers, you are obsessed with making your writing beautiful. You need to ease back on that. Beautiful copy doesn’t move the needle. Instead, get obsessed with response numbers. A writer who’s focused on the numbers will always do better than an artsy-fartsy writer who focuses on beauty.

It wasn’t an easy change, but I shifted my approach. My writing got simpler and clearer. I stopped sounding like the music of the spheres and started to sound like a human being. And my results got better and better. My career took off.

You see, the science of fundraising often tells us the complete opposite of what seems like common sense. I want to ensure that you don’t fall prey to the misinformation out there – there’s a lot of it.

And it’s costing many organisations thousands of dollars, euros, pounds – and stopping the flow of funds to causes desperately in need of help.

The solution is twofold:

  1. Don’t use your own likes and dislikes to guide what you do in fundraising. (In fact, your likes are probably a counter-indicator of what will work!) This takes a lot of discipline.
  2. Get as educated about what works in real-life fundraising as you possibly can! Read the books. Follow the blogs. Go to a conference now and then. Attend webinars. The resources out there are many and powerful — and they can take you to that same transformation that I eventually found.

Being aware that your instincts can lead you so badly astray is the first step. Many non-profit professionals never get that far. You can!

Jeff Brooks is a Fundraisingologist at Moceanic. He has been serving non-profit organisations for nearly 30 years. A frequent speaker at fundraising conferences, he blogs at moceanic.com  and at futurefundraisingnow.com , and is the author of three books, most recently How to Turn Your Words into Money.

Join Jeff and Daryl in conversation and ask them the tough fundraising and communications questions as a free Moceanic Webinar on 27 June https://goo.gl/NMeKrD